Intended Audience: Beginners / Business Owners
Speaker: Drew Wilde
Don’t be afraid to try something new! Optimizing your website through experimentation can help you level up your site. Brainstorm ideas and learn about some user-friendly technologies to help you get started.
Length: 2 hours
Everyone has a story to tell; and you think the web is the perfect place to tell it. But how do you start? Welcome to WordPress for Beginners. WordPress powers over 25% of the websites on the global Internet. There’s a reason for that number. It’s SO simple. Spend an hour and you can publish to a global audience of more than 3.5 billion people. And it’s SO complex. You can spend years learning how it works.
So what can we cover in two hours? Enough to get you started & going in the right direction!
Continuing on from part 1 of this workshop.
Part 2
- Creating a WordPress Page
- Applying a WordPress Page Template
- What are WordPress Plugins?
- Installing WordPress Plugins
- What is a WordPress Theme?
- How to Install a WordPress Theme
- Using WordPress Widgets
- Creating a Custom Menu in WordPress
- Managing Comments in WordPress
- Creating Users in WordPress
Length: 2 hours
Everyone has a story to tell; and you think the web is the perfect place to tell it. But how do you start? Welcome to WordPress for Beginners. WordPress powers over 25% of the websites on the global Internet. There’s a reason for that number. It’s SO simple. Spend an hour and you can publish to a global audience of more than 3.5 billion people. And it’s SO complex. You can spend years learning how it works.
So what can we cover in two hours? Enough to get you started & going in the right direction!
Part 1
- What Is WordPress?
- WordPress.com vs. WordPress.org
- Getting Started
- Your WordPress Login
- Exploring the WordPress Dashboard
- Using the WordPress Admin Bar
- Exploring WordPress Settings
- WordPress Posts vs. Pages
- Creating a WordPress Post
- Adding Links in WordPress
- Using the WordPress Media Library
- Formatting WordPress Posts
- Scheduling WordPress Posts
- WordPress Categories & Tags
Part 2
Part 2 continues after lunch. Details can be found here.
Intended Audience: Beginners / Business Owners / Content Creators
Speaker: Steve Mortiboy
We know how important social media has become in our online marketing strategy. Eyes on your social media posts can convert to site visitors which can convert to sales. Great looking social media posts capture a visitors attention and influence click-throughs.
This session will cover how to use Open Graph and other social meta tags to create great looking social media posts and how to debug common problems with your social sharing.
Intended Audience: Beginners / Business Owners
Speaker: Sharon A. Dawson
The white screen of death! You were simply uploading content, updating a WordPress plugin, or clicking on this neat thing to see what it does and then your screen goes blank. You cannot login to your website. You can’t even see your WP login screen anymore. HELP!
In this session, you’ll learn how to break your WordPress site by:
* Updating to the latest version of WordPress
* Updating your plugins
* Adding new plugins
* Adding 301 redirects
* And much more
Most importantly, you’ll learn how these seemingly innocuous updates that should be easy to make on your website can break your WordPress site if not done properly.
Intended Audience: Beginners / Business Owners
Speaker: Ray Mitchell
It’s true that having a strong social media presence is important, but when your latest viral post drives them to your website, will your business be seen as credible? With a little planning, you can design a WordPress website that will create and leverage trust signals to gain the confidence of your site visitors.
Participants will learn how to do a “trust audit” of their website and leave with an actionable plan to improve the trustworthiness of their website.
Intended Audience: Beginners / Business Owners
Speaker: Michael Baylor
Google wants to capture the user experience end to end. Much of that starts with Google My Business. More than 50% of businesses have not claimed their Google My Business account and that is a problem. This talk will educate on the importance, how to leverage it, and how to integrate it into your SEO Strategy.
Intended Audience: Beginners
Speaker: Chloe Chamberland
It can take as little as .29 milliseconds to crack a simple 7 character password. That is fast. I am here to help walk you through some of the tips and tricks of the trade to creating and storing secure passwords that will help defend not only your WordPress site, but also your personal life. I will walk you through some through some of the history behind passwords, what constitutes a strong password safe from compromise, and what is takes to securely store some of these incredibly unique and defensive passwords. We can make the web a safer place one site at a time, one password at a time.